Tue, 05 May 2026 08:25:28 +0000

This Swiss Blend Stole Benjamin Moore’s Heart—Watch Him Describe It as Irresistible When Swiss-style fragrances set out to captivate the world, few scents manage to truly make headlines. But one particular blend has – and it’s stealing hearts far beyond Geneva: a rare, enchanting Swiss-style perfume that Benjamin Moore’s legendary fragrance curator personally called irresistible. In an exclusive interview, the expert revealed what makes this elusive blend so irresistible—and why perfume lovers are suddenly falling under its spell. ### The Allure of a Swiss Icon Reimagined roots in centuries-old Swiss perfumery, drawing on mountainous freshness, alpine air, and soft woody depth. Yet this particular blend—crafted with a secret family recipe—features notes that linger long after the initial burst: delicate paper white, hand-picked mountain blossoms, and a whisper of smoky sandalwood. It’s not just a scent—it’s a sensory journey that feels both timeless and refreshingly modern.