Sun, 03 May 2026 17:13:38 +0000

You Won’t Believe What Happened When the Ice Bucket Came to the University of South Carolina In 2014, the Ice Bucket Challenge swept across college campuses, social media platforms, and news outlets worldwide—sparking laughter, chaos, and a surge in vital research funding. But when the colorful icy bottles came to the University of South Carolina (USC), something extraordinary unfolded that blended viral fun with real impact. ### The Ice Bucket Challenge Hits Columbia Like campuses nationwide, USC students and faculty quickly embraced theYet-to-be-canceled Ice Bucket Challenge. Students doused themselves in freezing dumps of ice water, filmed the explosion, and challenged peers to pay it forward—raising awareness and donations for amyotrophic lateral sclerosis (ALS) research. But something uniquely South Carolinian emerged that fall: a blend of campus spirit, social media trends, and community-driven innovation.